Our Story.
Rethinking Coffee.
Redefining Rituals.
But today’s world often looks different - fast, demanding, relentless. That’s where Superitalia comes in: blending Italian coffee tradition and the spirit of La Dolce Vita with the needs of a modern, sometimes fast-paced lifestyle.
Our vision was to create a source of genuine energy, enhanced focus, and meaningful recovery: a daily ritual that strengthens without compromise. The result is a cappuccino that is not only delicious, but also remarkably effective.
Our superfood cappuccinos are doctor-developed, rooted in scientific research, and carefully combine powerful superfoods with essential vitamins and minerals. Lion’s Mane promotes mental clarity, Ashwagandha supports balance and recovery, and silica and biotin strengthen skin, hair, and nails. Enhanced by our patented lupin protein technology, they unite tradition and innovation in every cup.
Unsere Superfood-Cappuccinos vereinen leistungsstarke Superfoods mit essenziellen Vitaminen und Mineralstoffen. Wissenschaftlich fundiert, für echte Performance Nutrition. Für Macher, Athleten, High Performer und alle, die mehr erreichen wollen. Kein Koffein-Overkill. Keine leeren Versprechen. Nur funktionale Energie, die wirkt.
INSTANTLY BETTER
All cappuccinos
Our products provide targeted support for optimal physical and mental performance. Premium superfoods such as Lion's Mane, oat extract, and Ashwagandha enhance energy, focus, and recovery, precisely what athletes and high achievers require to realize their full potential.
Our formulations are based on the latest scientific research. Each ingredient, from essential vitamins to potent minerals, is selected to ensure maximum efficacy without unnecessary additives or fillers.
Achieving success requires not only physical capability but also deliberate self-care. Our superfood formulas assist in maintaining a balance between performance and well-being, promoting sustainable energy and mental clarity.
We prioritize real and natural ingredients in our products, which contain only carefully selected components without superfluous additives. Our sustainable packaging is 100% recyclable, reflecting our commitment to harmonizing quality and environmental stewardship. Our products boast a long shelf life, allowing for enjoyment without wastage. This approach enables us to bring a piece of Italy home while honoring tradition and embracing the future.
For our Planet
Superitalia embodies not only enjoyment and excellence but also a deep commitment to environmental responsibility.
In with the Oats. Out with the Milk.
Our superfood cappuccino is expertly crafted with oat extract and requires only water for preparation—thus eliminating the need for additional milk. This groundbreaking innovation simplifies daily routines while significantly contributing to environmental preservation: its production generates 80% fewer greenhouse gas emissions and consumes 60% less energy than traditional milk. Moreover, it conserves twelve times more water than milk and seven times more than almond milk.
Less trash. More future.
Our recyclable aluminum packaging efficiently preserves quality and freshness. Recognizing the substantial energy consumption associated with primary aluminum production, we are increasingly committing to the use of recycled materials and exploring refillable solutions for the future. This approach reduces packaging waste by as much as 50%, as it eradicates the requirement for milk bags or additional cartons.
Durable. Sustainable. Simply Better.
Another notable benefit is the extended shelf life of our cappuccino, which greatly reduces food waste. Unlike fresh milk, it remains drinkable for a significantly longer duration, preventing unnecessary waste. Additionally, our e-commerce focus bolsters sustainability by lowering the CO₂ footprint by 35% compared to traditional retail methods. Superitalia represents a product that seamlessly unites enjoyment, performance, and sustainability—for you and our planet.
More Power. More Focus.
As an official partner of HYROX, we merge the enjoyment of Italian coffee with scientifically grounded expertise. HYROX x Superitalia delivers natural energy for your training and daily activities—full of flavor and uncompromising quality.
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